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Yogen Fruz Opens New Location At Potomac Mills | Public Spaces

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Yogen Fruz Opens New Location At Potomac Mills

This was sent to us from Lauren Horsley of Bitner Goodman:

WOODBRIDGE, VA (September 20, 2010) – Potomac Mills, the largest outlet and value retail destination in Virginia, will celebrate the resurgence of the frozen yogurt craze with the addition of the latest location of Yogen Fruz, the internationally recognized frozen yogurt chain with over 1,200 stores in 25 countries.  This much anticipated new eatery is slated to join Potomac Mills’ Neighborhood 2 near The Outlet Store – Bloomingdale’s in November.

Yogen Fruz, a leader in the frozen yogurt industry, provides unique and delicious frozen dessert alternatives including frozen yogurt, smoothies, parfaits and fruit cups.  Using only the freshest ingredients, Yogen Fruz allows customers to create their own flavorful masterpieces by combining ‘Blend It’ frozen yogurt with a variety of topping options including fruit, nuts, granola and cereal.  Regardless of the combination, the end result is guaranteed to be a delectable treat that is low in fat, high in fiber and full of vitamins, antibiotics and probiotics. 

“We are proud to continue to offer more eateries for Potomac Mills’ loyal fans,” said Mike Sullivan, general manager of Potomac Mills.  “Yogen Fruz is sure to be a popular addition to our already celebrated retail mix.”

Frozen yogurt retailers are returning to the mainstream as today’s health conscious diners search for a light and healthier dessert option that can still satisfy their sweet tooth.  Yogen Fruz will join other sweets retailers already enjoying success at Potomac Mills including, Tutti Frutti Frozen Yogurt, Rita’s Ice, Dippin’ Dots and Haagan Dazs.

For more information on all of Potomac Mills’ events and a complete list of retailers, call (704) 496-9330, visit www.potomacmills.com or check us out on Facebook at www.facebook.com/PotomacMills.

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